National SEO Services
National SEO Services are ideal for e-commerce businesses, SAAS companies, national brands, and any other industry that targets a nationwide audience.
Unlike Local SEO, which focuses on ranking in Google and Bing within a given radius around a town or city, a National SEO campaign strategy takes a different approach to reach a national target audience. Due to the larger number of competitors, it faces more competition to rank higher in Google search results, so the SEO efforts require a different type of plan.
That is where TM Blast comes into play. Since 2017, TM Blast has been a National SEO Company with a proven track record with results for its clients.
National SEO Services Explained
My National SEO Service is on a monthly basis at $1.9k. Below are the main things I provide my clients.
- Running weekly technical health crawls of your website to ensure there are no problems.
- Daily keyword tracking on a national level for target terms (ensure there are no drops caused by technical issues)
- Optimizing the website’s target service pages. On-page SEO include title tags, meta name descriptions, ALT tags, image optimization, internal links, and more
- Creating new website content (service pages and blogs) based on keyword research. The new blogs act as a link building strategy as well
- Video schema markup SEO strategy and implementing best practices
- Competitor analysis on their organic traffic and gaps in their strategy
- A monthly SEO report sharing traffic, keyword rankings, and more that align with your business goalsand marketing team
- The ability to chat with Greg on Slack and email
- Greg stays up to date on all algorithm updates
- One meeting during the month to go over the report
- And more!
National SEO Client Up 61% in Traffic YoY
One of my National SEO Clients is up in traffic by 61% YoY. They are also up 56% in SEO New Users YoY.SEO Strategy – Technical SEO
I use SEMRush and Sitebulb to run your website’s weekly technical health check. If any major issues emerge from those scans, I’ll fix them with your team. Some technical issues on a website can create a glass ceiling for your traffic potential, so we need to fix them to give you the best opportunity to rank in Google and Bing nationally.
Below are some of the common issues that I can fix
- Incorrect robots.txt format
- Missing canonical tags
- Wrong meta robot rules
- Orphaned off pages
- 404 / 500 status code pages
- Incorrect redirects / redirect loops
- Incorrect schema markup
- Broken links
- And More!
Above is a picture of the technical score of TM Blast. An 80% score is good, but I’m less concerned about getting it to 100% since some suggestions won’t move the needle for more traffic. Instead, I only focus on fixing technical issues that will increase my clients’ traffic.
SEO Strategy – New Content / Updating Existing Content
Part of my National SEO Strategy for more clients is writing new content and updating existing content. For writing new content (it could be a blog or service page) and updating existing content, I use two tools to help with that. The first tool is called Clearscope, and the second is from SEMRush. I use both to help add the correct semantic words to the landing page to rank better in Google and Bing.
From my experience, I’ve had a lot of success ranking my National SEO clients higher in the search results using this strategy. Sometimes, I will write the first draft and then hand over the Clearscope link for my client to review and change. Other times, my clients want to write the content themselves with the tools.
SEO Strategy – Video Schema Markup
One area I focus on for my National SEO clients is utilizing video to help us rank better in Google and Bing. To help with that, I create video schema markup for the video to go on that exact landing page to help with rankings. For example, if you are a Toll-Free Number service and have a landing page, I will code the video title to say “Toll-Free Number” so Google and Bing can read it.
The image in this block is a test that I ran for TM Blast, showing that Google can see the video on the page. When Google can see the video, it helps with your overall rankings, which then drives more traffic to your website.
Competitor Review and More
One area that can help uncover new keywords to go after is competitor analysis. I use SEMRush and a few other tools to see how the top competitors compete against my clients. Based on that research, I can identify where the gaps are to close to rank better.
Below are some of the elements that come from competitor research.
- What new blogs we need to create
- What landing pages we both compete for and what we need to do differently
- What videos we need to create
- What backlink opportunities are available
- And more!
What Others Have to Say About My SEO Work
Don’t just take my word for what I can do. See what others have to say about TM Blast! As a note, I, Greg Kristan, do all SEO work. No junior member or intern is working on your account.
Greg Kristan, owner of TM Blast, LLC and The Stadium Reviews, LLC, has over 10+ years of SEO experience. He was also the SEO Manager at edX and was a contractor for Microsoft Bing Ads. Today, he works on optimizing local, national, and international company websites to rank higher in search engines through SEO. Finally, Greg has been featured on podcasts about his search experience and regularly updates his YouTube channel sharing digital marketing tips. Do you want to reach out to me about SEO help? If so, email me at greg@tmblast.com or call 877-425-2141