New York Local SEO
New York Local SEO is about showing up in Google, Bing, an Apple for your target terms for local searches. For example, if you are a doctor in New York, you want your services to appear in traditional organic searches and Google My Business listings. If you offer green card medical exams in the Albany area, you would like to show up in Albany NY for a keyword search around “green card medical exams.”
This is where TM Blast comes in with a local SEO service plan. As you can see above, I have both a Google Knowledge panel and an organic listing on page one for this phrase.
NY Local SEO Services Explained – Local SEO Marketing
My NY Local SEO Service is on a monthly basis at $1.3k. Below are the main things I provide my clients.
- Running weekly technical health crawls of your website to ensure there are no problems.
- Daily keyword tracking on target terms (ensure there are no drops caused by technical issues)
- Optimizing the website’s target service pages. Optimizations include title tags, meta name descriptions, ALT tags, image optimization, internal links, and more
- Creating new website content to go after local search keywords
- Optimizing your Google Maps profile
- Optimizing Your Bing Maps profile
- Optimizing your Apple Maps profile
- Finding backlink opportunities (directories, chamber of commerce sites, and more)
- Performing competitor analysis for a company
- A monthly SEO report sharing traffic, keyword rankings, map rankings, goals, etc.
- One meeting during the month to go over the report
- And more!
What I Do for Local SEO Clients in the First Month for Success
In this video, I share what I do for Local SEO clients in the first month. As a note, I’m constantly updating my local SEO strategy, so there may be new things I’ll be doing on your account when you hire me.Google Maps Optimization – Local SEO Marketing
Ranking your business in position 1-3 is my goal for Google Maps. By ranking position 1-3, your business will be on page one of Google for a traditional web search. Any position that is past position 3 won’t show up on page 1 of Google unless you do a map search. By ranking in position 1-3, your business will get more impressions, which leads to more website clicks, phone calls, and conversions.
I’ll be optimizing your Google My Business account with the following.
- Updating your description
- Removing unnecessary services
- Adding secondary categories
- Uploading new photos
- Answering questions
- Creating new updates
- Making a product listing
- Adding social media icons
- Performing competitor gap analysis
- And more!
Above is an example of a NY Local SEO scan for a potential client. The greener the dots the better. A visual like this is critical for the client to see so they know where they are and are not ranking in their desired location.
Bing Maps Optimization – Local SEO Marketing
Bing tends to make up 5-10% of the traffic for my NY Local SEO clients. While Bing does not have much of a presence on mobile, they do when it comes to desktop search, which is why I don’t ignore it. Below are some of the ways I optimize your Bing Maps listing.
- Syncing the changes from Google Maps into Bing
- Updating the service areas if they don’t carry over from Google Maps
- Adding the social media icons that don’t carry over from Google
Apple Business Connect – Local SEO Marketing
Apple Maps has been a nice addition to my NY Local SEO service for my clients. Most of the clients in 2024 that I’ve taken on didn’t even have Apple Maps, which meant any gain from this service would be incremental. For one of my clients, they get about 3% of their monthly phone calls now from Apple Maps. You can click on this link to see that video!
Below are some of the ways I’ll be optimizing your Apple Maps account
- Writing your description
- Adding relevant categories
- Updating any relevant Apple-specific information that should be on the profile
- Uploading new photos
- Creating showcases
- Performing competitor gap analysis
- And more!
Traditional Website SEO – Local SEO Agency NY
I will be implementing a monthly SEO strategy directly on your website. By achieving top rankings for your webpages on Google and Bing, we can increase organic traffic to your site. Here is a screenshot showing TM Blast’s top ranking for a targeted non-branded keyword in the traditional listings. Additionally, you’ll notice that my company also appears in the Google Map Pack, providing two chances for potential interactions with my business.
Below are some of the elements I focus on for traditional website SEO.
- Technical SEO Health Crawls
- Tracking Keyword Rankings for your City or State
- Writing New Content
- Optimizing Images
- Optimizing Video to Add Video Shema Markup
- Internal Linking
- Finding Relevant Third-Party Sites to Get Listed On
- And more!
What Others Have to Say About My SEO Work
Don’t just take my word for what I can do. See what others have to say about TM Blast! As a note, I, Greg Kristan, do all SEO work. No junior member or intern is working on your account.
Greg Kristan, owner of TM Blast, LLC and The Stadium Reviews, LLC, has over 10+ years of SEO experience. He was also the SEO Manager at edX and was a contractor for Microsoft Bing Ads. Today, he works on optimizing local, national, and international company websites to rank higher in search engines through SEO. Finally, Greg has been featured on podcasts about his search experience and regularly updates his YouTube channel sharing digital marketing tips. Do you want to reach out to me about SEO help? If so, email me at greg@tmblast.com or call 877-425-2141