+373% Increase in Phone Calls SEO Case Study

Local SEO Albany

Albany Local SEO is about showing up in Google and Bing for your target terms in and around Albany, New York. For example, if you are an insurance company, you would want your website to appear at the top of search engines for terms like “boat insurance, car insurance, homeowners’ insurance,” and so on for people searching for that in Albany, NY. The beauty of a well optimized local SEO strategy is that you would also show up for those terms in places like Delmar, Rensselaer, East Greenbush, Schenectady, and Colonie New York.

Albany SEO

Albany NY Local SEO Services Explained

My Albany NY Local SEO Service is on a monthly basis at $1.3k. Below are the main things I provide my clients.

  • Running weekly technical health crawls of your website to ensure there are no problems.
  • Daily keyword tracking on target terms (ensure there are no drops caused by technical issues)
  • Optimizing the website’s target service pages. Optimizations include title tags, meta name descriptions, ALT tags, image optimization, internal links, and more
  • Creating new website content
  • Optimizing your Google Maps profile
  • Optimizing Your Bing Maps profile
  • Optimizing your Apple Maps profile
  • Finding backlink opportunities
  • Performing competitor analysis for a company
  • A monthly SEO report sharing traffic, keyword rankings, map rankings, goals, etc.
  • One meeting during the month to go over the report
  • And more!

187% Increase in Phone Calls for my Client

Google Maps Optimization

The primary service that I offer for Albany Local SEO Clients is better Google Map rankings. Google displays three organic map pack listings on page 1 of their results when there is a local search. For example, if you search for HVAC Near Me, you will see local listings that are in and around Albany, NY to call.

I’ll be optimizing your Google My Business account with the following.

  • Updating your description
  • Removing unnecessary services
  • Adding secondary categories
  • Uploading new photos
  • Answering questions
  • Creating new updates
  • Making a product listing
  • Adding social media icons
  • Performing competitor gap analysis
  • And more!

Above is an example of how Google displays three organic map pack listings at the very top of their results when there is a local search.

Bing Maps Optimization

Bing can be a nice addition to increase your visibility, phone calls, and website clicks. Bing, unlike Google, might display more than three map pack listings for a local search, which means there is more opportunity to get a click.

Below is what I will doing to rank you higher in Bing and Bing Maps.

  • Syncing the changes from Google Maps into Bing
  • Updating the service areas if they don’t carry over from Google Maps
  • Adding the social media icons that don’t carry over from Google

Apple Business Connect

Apple Maps has become more of an important call and website click driver for my local SEO clients. For one of my clients, they get about 3% of their monthly phone calls now from Apple Maps. You can click on this link to see that video!

Below are some of the ways I’ll be optimizing your Apple Maps account

  • Writing your description
  • Adding relevant categories
  • Updating any relevant Apple-specific information that should be on the profile
  • Uploading new photos
  • Creating showcases
  • Performing competitor gap analysis
  • And more!
Apple Business Connect

What Others Have to Say About My SEO Work

Don’t just take my word for what I can do. See what others have to say about TM Blast! As a note, I, Greg Kristan, do all SEO work. No junior member or intern is working on your account.

Additional Services

YouTube Series

Check out Greg Kristan's YouTube channel from TM Blast, where you'll find a collection of SEO videos. From SEO tips and audits to ranking updates and success stories, there's plenty to explore and learn. Enjoy watching!

Explore my YouTube Series