Local SEO for Dentists
Are you a dentist practice that wants more patients each month for the services you provide? For example, maybe you offer teeth whitening or something similar and want to be seen for that when people search for “teeth whitening near me.” That is where local SEO comes into play. TM Blast, run by Greg Kristan, can help your business show up locally in Google, Bing, and Apple’s organic search results and map pack listings.
Dental Local SEO Services Explained
My Dental Local SEO Service is on a monthly basis at $1.3k. Below are the main things I provide my clients.
- Running weekly technical health crawls of your website to ensure there are no problems.
- Daily keyword tracking on target terms (ensure there are no drops caused by technical issues)
- Optimizing the website’s target service pages. Optimizations include title tags, meta name descriptions, ALT tags, image optimization, internal links, and more
- Creating new website content
- Optimizing your Google Maps profile
- Optimizing Your Bing Maps profile
- Optimizing your Apple Maps profile
- Finding backlink opportunities
- Performing competitor analysis for a company
- A monthly SEO report sharing traffic, keyword rankings, map rankings, goals, etc.
- One meeting during the month to go over the report
- And more!
Local SEO for Dentists – How I Would Improve Their Keyword Rankings
If you are a dentist looking to rank better for terms like dental implants, gum grafting, braces, and more, local SEO can help with that. In this video, I share how one company out in Beacon, NY can improve their visibility with some optimizations to their Google My Business account.Google Maps Optimization
When there is a local search intent behind a search, like “Invisalign near Clifton Park NY”, Google displays three map pack listings in their results. Along with displaying three map pack listings, Google will also display traditional web search listings, which I display in the image to the right.
I’ll be optimizing your Google My Business account with the following.
- Updating your description
- Removing unnecessary services
- Adding secondary categories
- Uploading new photos
- Answering questions
- Creating new updates
- Making a product listing
- Adding social media icons
- Performing competitor gap analysis
- And more!
In this example above, a business can get two organic listings on page one of Google. They can get the map listing and the organic listing.
Bing Maps Optimization
Don’t overlook Bing Maps (and Bing Search) when it comes to your Dental Local SEO Strategy. I have clients where Bing makes up around 10-15% of their SEO traffic, which surprises a lot of business owners. Every industry is different, but getting as much traffic as you can from Bing (and Bing Maps) is part of the service.
Below is what I focus on for Bing Maps
- Syncing the changes from Google Maps into Bing
- Updating the service areas if they don’t carry over from Google Maps
- Adding the social media icons that don’t carry over from Google
Apple Business Connect
Apple Maps has been a nice addition to my Dental Local SEO service for my clients. For one of my clients, they get about 3% of their monthly phone calls now from Apple Maps. You can click on this link to see that video!
Below are some of the ways I’ll be optimizing your Apple Maps account for your dental practice.
- Writing your description
- Adding relevant categories
- Updating any relevant Apple-specific information that should be on the profile
- Uploading new photos
- Creating showcases
- Performing competitor gap analysis
- And more!
What Others Have to Say About My SEO Work
Don’t just take my word for what I can do. See what others have to say about TM Blast! As a note, I, Greg Kristan, do all SEO work. No junior member or intern is working on your account.
Greg Kristan, owner of TM Blast, LLC and The Stadium Reviews, LLC, has over 10+ years of SEO experience. He was also the SEO Manager at edX and was a contractor for Microsoft Bing Ads. Today, he works on optimizing local, national, and international company websites to rank higher in search engines through SEO. Finally, Greg has been featured on podcasts about his search experience and regularly updates his YouTube channel sharing digital marketing tips. Do you want to reach out to me about SEO help? If so, email me at [email protected] or call 877-425-2141