TM Blast’s unique approach to local Troy SEO services is designed to place your business on the first page of Google and Bing for Troy and the surrounding areas you serve. For instance, if you’re a pool service company operating within a 30-mile radius of Troy, New York, our local SEO strategies are tailored to your needs. We prioritize Google Maps, Bing Maps, traditional organic listings, and referral traffic from reputable directories to boost your business’s visibility and get you more leads.
At TM Blast, we believe in flexibility. That’s why all our local search engine optimization contracts operate every month, with no long-term commitment required.
Before delving into the details of our services, let’s examine a case study using the keyword’ SEO’ that demonstrates the effectiveness of our approach.
TM Blast SEO Case Study:
TM Blast owns a 30-mile radius around Saratoga Springs, New York, for the keyword “SEO.” That means that people searching in surrounding towns and cities will see my business in the top three map pack listings when someone searches for SEO. This is how I get a consistent number of local leads each month. Google only displays the top three map pack listings on page one, so getting into that mix via SoLV (Share of Local Voice) is the metric I care about for my clients.
TM Blast- Client Case Study:
I have an New York City Local SEO client who has seen a dramatic increase in the number of phone call leads they get from November 2023 – March 2024 year over year. That screenshot above shows a consistent rise in calls and year over year; they are up by 373%. The increase in phone calls comes from getting their business in the top three map pack listings, which means they appear on page one of Google for many of their target phrases.
The image below shows the improvement in their map coverage for one of their target keywords, which is where the increase in calls is coming from.
Monthly SEO Services: Google Maps
Ranking your Troy, New York business in Google Maps is crucial to my local SEO service. The metric I care about is SoLV, the percentage of time your business appears in the top three positions via the map pack listing, which means a page one listing. As your SEO company partner, I (Greg Kristan) will focus on growing the map in your favor via your Google My Business account to get you more leads through these better rankings.
For example, if you were a junk removal company in Troy that services a 30-mile radius, then you would want your company to appear for phrases like “junk removal, junk removal near me, junk removal Troy, junk hauler, etc.”, which is what I will be focusing on.
Monthly SEO Services: Bing Maps
Bing Places for Business is also part of my local SEO service. Bing traffic can make up anywhere between 5-15% of the traffic for clients, so it is something to look into. Like for Google, I will focus on improving your Bing rankings for the keywords that matter most to your business. Local Falcon doesn’t give me the option as of April 2024 to track the heat map progress of Bing, so I will instead track the results via traditional keyword rankings and what Bing Webmaster Tools tells me.
Monthly SEO Services: Traditional Website Optimization
Getting your business on Google and Bing Maps is the core part of the SEO strategy. However, you can also achieve an organic listing alongside a map listing for your services in and around Troy, NY. To achieve this, I will optimize the website with the following changes.
- Adding new content (content marketing)
- Keyword research
- Creating new title tags/meta name descriptions
- Interlinking content
- Competitor research
- Local schema markup
- Image optimization
- Fixing technical errors that will restrict growth
- And more
Monthly SEO Services: Local Directories
You must get your business listed on many high-quality and relevant local directories and third-party sites to improve your local rankings. Part of my service is finding local directories to get your business listed. Some local listings can be a Chamber of Commerce site or a Troy, NY, specific business website.
As a note, the client pays any fee to get listed in a directory. Think of link building as a way to expand your digital marketing services. Some of these third-party sites allow businesses to utilize their newsletter to reach their audience, so this is a great way to get in front of high-quality local residents who may need your services.
Cost:
I charge a flat rate of $1.3k monthly for Troy Local SEO. Below is what you get with that price.
- All SEO work is handled by Greg Kristan (no intern or junior member is working on your account.
- Greg handles all SEO changes to the website on behalf of the client.
- Greg has a web developer on his team who can make fundamental website design changes to your website at no additional cost.
- Updates throughout the month on how you are progressing with your keyword rankings
- Weekly health report scans / daily keyword tracking
- Competitor research/keyword gap analysis
- Greg can review your PPC campaign strategy to identify keyword gaps for SEO and find ways to reduce unnecessary spending.
- A monthly report detailing what I did and the results
- One monthly phone call with Greg
- Staying up to date on Google / Bing algorithm changes.
- And More
How Long Does It Take for Clients to See Results?
By month three of working with me, most local SEO clients see an improvement in keyword rankings (and leads). The above screenshot shows one of my local clients in Saratoga Springs, NY, who has already seen better results after one month. Their results will be even better by month three.
However, rankings can change for various reasons, so having me is good in the long run. When a new site gets into the top three map pack listings, you can expect whoever got knocked out to try to get back in. Part of the service of having me is to keep an eye on your rankings and act to keep you in the top three for the majority of the month.
However, there are exceptions to the rule that can delay your progress. Below are some of the ways that your results will take longer.
- You don’t have a website when you reach out to me
- You don’t have a Google My Business / Bing Places for Business account
- You aren’t open to the idea of paying for directory listings
Troy, NY Distance from TM Blast
TM Blast is about 30 miles away from Troy, NY.
What Do Others Say?
Get in Contact with my Troy, NY, SEO Company
If you want to expand your organic search presence in Troy, NY, you have come to the right place. Greg from TM Blast has been in the SEO space since 2011. Let him help grow your marketing goals with Troy, NY, and local SEO.
Greg Kristan, owner of TM Blast, LLC and The Stadium Reviews, LLC, has over 10+ years of SEO experience. He was also the SEO Manager at edX and was a contractor for Microsoft Bing Ads. Today, he works on optimizing local, national, and international company websites to rank higher in search engines through SEO. Finally, Greg has been featured on podcasts about his search experience and regularly updates his YouTube channel sharing digital marketing tips. Do you want to reach out to me about SEO help? If so, email me at greg@tmblast.com or call 877-425-2141