+373% Increase in Phone Calls SEO Case Study

NYC Local SEO

New York City Local SEO is for any business that wants to reach local customers in the city for their services. Since New York City is so densely populated, you only need to win within a few miles of your business to reach high-quality potential customers via local search results. However, being in the city, you can expect a lot of competition from competing companies trying to do the same, which is where TM Blast comes into play. Greg Kristan, who runs TM Blast, has a proven track record of improving website rankings for companies in the NYC local market.

Learn what makes me a Local SEO Expert NYC consultant.

NYC Local SEO

What is in the NYC Local SEO Service?

Below is the NYC Local SEO strategy I focus on to improve the visibility for companies in the New York City area.

  • Run technical crawls of your website weekly to ensure there are no problems
  • Optimizing core service pages on your website / creating new pages if needed to rank higher in search engines
  • Optimizing title tags, meta name descriptions, ALT tags, image file size, internal links, schema markup, and much more
  • Performing competitor research against your top competitors
  • Google Maps optimization
  • Bing Maps optimization
  • Apple Maps optimization (may not be able if you are a service area business without a business location)
  • Finding relevant directories (backlinks) for your company to get listed on
  • And more!

373% Increase in Phone Calls for my NYC Local SEO Client

My NYC Local SEO client is seeing a 373% increase in phone calls to their business due to better keyword rankings. Better keyword rankings mean being found on page one of Google via the map pack in a radius around your location.

Google My Business Optimization / Heat Map Scan

I’ll optimize your Google My Business account, the primary search engine optimization strategy I use for any local client. Optimizing the Google My Business account will help your business rank higher around your location for several different non-brand keywords in the map pack results.

For example, if you were a lawyer in NYC specializing in injury legal services, that would be one of the keywords I would focus on to improve the rankings for that. Having your business appear in the map results allows users to call you directly, which might be a KPI you focus on to get more clients each month.

personal injury attorney local seo

Local Falcon is my primary tool for tracking NYC rankings. It gives me a bird’s eye view of how the rankings are improving or declining in a given radius.

Bing Local Map Results NYC

Bing Place for Business

Bing can account for 5-10% of your SEO traffic, so I built that into the local search package. At a minimum, I will sync the changes I make from Google My Business into Bing, but then I will take it further. One way I do this is by adding any categories that Bing has that Google does not, expanding the description, photos, and more.

Apple Business Connect

Apple Maps is a great way to expand your reach for your local business. I will update your description, add photos, showcases, and any other update that I can do to help reach more people.

As a note, Apple Maps will vary on how much traffic and phone calls it can deliver. One of my clients gets 3% of their monthly calls for Apple Maps each month. Here is a link to that video if you want to learn more.
Apple Business Connect

Traditional Website SEO – New York City SEO

I will implement a monthly SEO strategy on your website to enhance its visibility. By securing top rankings for your webpages on Google and Bing, we aim to boost organic traffic. Here is a screenshot demonstrating TM Blast’s top ranking for a targeted non-branded keyword in traditional listings.

Below are some of the elements I focus on for traditional website SEO.

  • Technical SEO Health Crawls
  • Tracking Keyword Rankings for your City or State
  • Writing New Content
  • Optimizing Images
  • Optimizing Video to Add Video Shema Markup
  • Internal Linking
  • Finding Relevant Third-Party Sites to Get Listed On
  • And more!
Traditional Website SEO from TM Blast Ranking in Google Search

Additional Services

YouTube Series

Check out Greg Kristan's YouTube channel from TM Blast, where you'll find a collection of SEO videos. From SEO tips and audits to ranking updates and success stories, there's plenty to explore and learn. Enjoy watching!

Explore my YouTube Series